When the Pricing Conversation Goes Better Than Expected
The practitioner who has been bracing for resistance often doesn’t know what to do when the resistance doesn’t arrive. The client hears the rate,…
Pricing & Value
Pricing your work fairly. Charging what it’s worth.
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When Pricing Feels Spiritual and What to Do About That
For many practitioners in the healing, coaching, and conscious consulting space, pricing isn’t simply a financial decision. It sits at the intersection of money…
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Pricing at the Intersection of What You Love and What the Market Needs
There’s a version of practitioner work that’s done out of obligation — not the work the practitioner most wants to do, but the work…
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What It Costs to Not Look at the Pricing Question Directly
Not examining the pricing question is a choice — usually not a deliberate one, but a choice nonetheless. The practitioner who hasn’t reviewed their…
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The Role of Testimonials in Supporting a Rate
Testimonials are usually discussed as social proof — evidence that other people have used the service and found it valuable. That framing is accurate…
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The Practitioner Whose Pricing Mirrors Their Teachers
Training happens in relationship. When a practitioner learns their methodology from a teacher, they absorb more than the techniques — they absorb the teacher’s…
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What a Pricing Decision Looks Like From Clarity
Most pricing decisions happen in a fog. The practitioner researches peer rates, feels some version of comparison anxiety, considers what clients might accept, worries…
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How Group Pricing Works Differently From Individual Pricing
When practitioners add a group format to an existing one-on-one practice, they face a pricing question that doesn’t have an obvious answer: how should…
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Pricing That Reflects the Work You Want to Do, Not the Work You Have Been Doing
Most pricing decisions are backward-looking: they start from the work already being done, the clients already being served, the practice as it currently is.…
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What Practitioners With Waitlists Know About Pricing
A waitlist is demand in excess of capacity. It means more people want the work than the practitioner can currently serve. That state doesn’t…