Long-form essays, short field notes, technique deep-dives, and answers to the same handful of questions we keep getting asked. Searchable. Sorted by pillar. Free, always.
David’s flagship book, free to listen — one chapter at a time. Forty-five short audio essays on money, consciousness, and the inner architecture wealth needs to land on.
There is wisdom in what a practitioner finds easy. Not easy in the sense of requiring no skill or development — but easy in…
Most pricing decisions happen in a fog. The practitioner researches peer rates, feels some version of comparison anxiety, considers what clients might accept, worries…
Most conscious practitioners approach magnetic marketing as a presence challenge. The question is: how do I show up more authentically, more regulated, more genuinely…
When practitioners add a group format to an existing one-on-one practice, they face a pricing question that doesn’t have an obvious answer: how should…
Most conversations about magnetic marketing focus on presence, energy, authenticity, and the practitioner’s internal state. These are real and relevant. But there’s a dimension…
Most pricing decisions are backward-looking: they start from the work already being done, the clients already being served, the practice as it currently is.…
The most common response to a magnetic marketing challenge is to do more. More posts, more frequency, more platforms, more reach. When the showing…
A waitlist is demand in excess of capacity. It means more people want the work than the practitioner can currently serve. That state doesn’t…
There is a distinction that separates the magnetic showing up that builds genuine trust from the kind that builds vague goodwill but not actual…
Being fully booked is a comfortable state. The calendar is full, the income is consistent, the practice has a rhythm. It’s tempting to stop…
The most common place where magnetic marketing breaks down isn’t in the quality of the practitioner’s work. It’s in the gap between what the…
The rate is set. It’s the right rate — it accurately reflects the depth of the work, the training behind it, the outcomes it…