How Group Programs Create Room for 1:1 Rate Increases
A practice that offers only 1:1 work has a single access point at a single price. When that price increases, the only option for…
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A practice that offers only 1:1 work has a single access point at a single price. When that price increases, the only option for…
The moment of quoting a higher rate for the first time is a particular kind of test. A prospective client — hearing the number…
These two strategies look similar from the outside — both result in clients paying more — but they are structurally different, they address different…
A rate increase is not just a financial event. It is a diagnostic tool. The process of attempting to raise rates — the resistance…
Many practitioners work without formal written agreements. The arrangement is understood rather than documented: a regular session, a recurring schedule, a rate that has…
Per-session pricing and package pricing are different structures, and when the time comes to raise rates, the mechanics work differently. A practitioner who sells…
For many practitioners, the practice is not just a business. It is a community — a set of relationships built over years, sometimes with…
The primary somatic approach article describes what somatic work in the selling context involves: the pre-conversation check, the honest inquiry, the during-conversation somatic thread,…
The primary 6-Layer Model selling article describes how each of the six layers — Essence, Ego, Narrative, Somatic, Behavioral, Relational — contributes to selling…
The primary step-by-step practice used in enrollment conversations addresses what to do in the seven steps of an enrollment conversation — before, during, and…
The rate increase decision is rarely made in isolation. For many practitioners, there is a partner, spouse, or close family member whose perspective on…
The primary CLARITI selling without pushing article describes what each of the six components does when applied to the selling without pushing territory. This…