Long-form essays, short field notes, technique deep-dives, and answers to the same handful of questions we keep getting asked. Searchable. Sorted by pillar. Free, always.
David’s flagship book, free to listen — one chapter at a time. A short written overview plus forty-five audio essays on money, consciousness, and the inner architecture wealth needs to land on.
Not all practitioner-client relationships have the same structure, and different structures warrant different pricing logic. An ongoing engagement — monthly coaching, a six-month container,…
Most discussions of pricing focus on the practitioner — on what they should charge, what they deserve, what is sustainable for them. This is…
A practitioner states their rate in one conversation and the client says yes without hesitation. They state the same rate in another conversation and…
The shift in approach to magnetic marketing didn’t come from discovering a better way to communicate value. It came from recognizing that potential clients…
There’s a version of the pricing delay that sounds responsible. The practitioner intends to raise their rate, or set a new rate that reflects…
Most magnetic marketing practice treats frequency as synonymous with new creation: more frequency means more new content, more new showing up, more new effort.…
Practitioners modify their rates in two fundamentally different ways, and the distinction between them matters more than the adjustment itself.
There is a specific orientation that conscious entrepreneurs bring to business that creates a genuine advantage in magnetic marketing — an advantage that many…
The practitioner who has done significant inner work in other areas of their life sometimes finds that the pricing moment catches them off guard.…
The conventional advice about magnetic marketing presence suggests more: more channels, more formats, more frequency, more reach. The evidence, when examined without the bias…
A rate is not a neutral number. Before a prospective client ever reads about methodology or speaks with a practitioner, the rate has already…
Not every difficulty with magnetic showing up is a block to be worked through. Some of it is the practitioner’s own discernment operating —…