Long-form essays, short field notes, technique deep-dives, and answers to the same handful of questions we keep getting asked. Searchable. Sorted by pillar. Free, always.
David’s flagship book, free to listen — one chapter at a time. A short written overview plus forty-five audio essays on money, consciousness, and the inner architecture wealth needs to land on.
Some practitioners find that their relationship to visibility and magnetic showing up carries a weight that purely strategic approaches don’t account for. They understand…
Price anchoring refers to a well-documented pattern in human cognition: when evaluating a number, the mind is significantly influenced by the first number it…
There’s a quality of presence that people often describe when they encounter something genuinely magnetic — a feeling of settledness, or groundedness, or ease.…
Perceived value is what a potential client believes the work is worth before they experience it. It’s distinct from the work’s actual quality, from…
The relationship a practitioner has with visibility — with being seen, with letting their work be encountered, with the experience of someone having an…
The phrase “charge your right rate” appears frequently in conversations about practitioner pricing. It’s used as both advice and aspiration — but it’s rarely…
Many practitioners come to their relationship with magnetic showing up already carrying the experience of it as a survival matter. Showing up, being visible,…
Practitioners can charge by the package and still be pricing from hourly thinking. The billing structure is one thing; the mental model behind it…
The difference between an underpriced practice and an appropriately priced one isn’t just a number on an invoice. It’s a different quality of professional…
There’s a dimension of magnetic presence that gets addressed in terms of practice — meditation, somatic regulation, working with the nervous system — as…
When practitioners move their work online — or offer both formats — a familiar question emerges: should online work be priced differently than in-person?…
Practitioners work on their magnetic presence at the level of content, consistency, depth, specificity, and obstacle addressing. All of these are real and important.…