Using the 6-Layer Model to Address Magnetic Marketing Energy-Based

You’ve done the belief work. You’ve journaled about visibility, done the affirmations, read the books on marketing mindset. And you still find yourself avoiding, procrastinating, or creating content that doesn’t quite reflect who you actually are.

It’s not because the belief work was wrong. It’s because what’s actually running underneath your marketing may not be at the belief layer at all.

This is what the 6-Layer Block Model was designed to address: the recognition that resistance doesn’t always live where we look for it, and that working at the wrong layer explains why intelligent, committed practitioners can do years of inner work and still find the same patterns running.

The Six Layers — and Why They Matter for Marketing

The 6-Layer Block Model identifies six distinct levels at which a block can operate:

Essence — the deepest level. Disconnection from a genuine sense of inherent worth, not contingent on performance or output.

Ego — the self-concept level. Who you believe yourself to be, and whether that identity includes “someone whose marketing works” or “someone people actually want to hear from.”

Narrative — the story level. The running commentary about why visibility is dangerous, why your ideas aren’t original enough, why you’re not ready.

Somatic — the body level. The physical sensations that arise around marketing: the chest tightening before posting, the stomach drop when considering an offer, the subtle freeze that makes the whole activity feel aversive.

Behavioral — the pattern level. The consistent avoidance, the inconsistency, the doing of everything except the actual showing up.

Relational — the interpersonal level. The fear of specific relationships changing if you become more visible — family expectations, peer comparisons, the imagined responses of people who knew you before.

Why This Matters for Magnetic Marketing

The multiple layers of a marketing block mean that belief-level work — while genuinely useful — only addresses one of six possible locations. If your block is primarily somatic, affirmations won’t move it. If it’s primarily relational, cognitive reframing won’t fully address it.

The mismatch between intervention and layer is why intelligent people can do years of inner work and still feel blocked around the same patterns. It’s not that the work wasn’t valid. It’s that it wasn’t targeted at the layer where the block actually lives.

Applying the Model — A Diagnostic Process

Step 1: Locate the primary layer

For each of the six layers, ask honestly: Does this feel like where my marketing resistance lives?

Signs of an Essence-layer block: you can create good content but something about receiving the attention or clients still feels fundamentally uncomfortable, as though on some level you don’t feel deserving of being a person people seek out.

Signs of an Ego-layer block: your marketing doesn’t sound like you because “someone like me” doesn’t market that way. The self-concept and the marketing behavior are in conflict.

Signs of a Narrative-layer block: you have specific stories running — “I tried this before and it didn’t work,” “the market is saturated,” “nobody wants what I offer” — that produce consistent avoidance before they’re even examined.

Signs of a Somatic-layer block: there’s a felt physical response to marketing activity that has nothing to do with logic. The body is the primary signal, not the mind.

Signs of a Behavioral-layer block: the pattern itself has become the issue — inconsistency is now its own self-reinforcing loop, and the shame of the inconsistency adds another layer of avoidance.

Signs of a Relational-layer block: specific people come to mind when you imagine being more visible. The resistance is about those imagined responses.

Step 2: Identify the primary layer clearly

Most practitioners will recognize more than one layer. That’s expected — blocks don’t stay in one location. But there’s usually a primary layer that’s generating the most resistance. Name it explicitly.

Step 3: Match the intervention to the layer

This is where the model becomes most practically useful.

Essence-layer: Deep identity and worthiness work. Not affirmations, but genuine examination of the sources of conditional self-regard.

Ego-layer: Identity reconstruction work — specifically, building a self-concept that includes “someone who shows up and is genuinely received.”

Narrative-layer: Counter-intention detection: surfacing the specific stories, tracing them to their origins, and updating the information they’re running on.

Somatic-layer: Body-based practices — grounding, regulation, somatic processing of the physical response before expecting the behavior to change.

Behavioral-layer: Small, consistent actions that interrupt the avoidance loop — minimum viable showing-up practices designed to rebuild the behavioral pattern without requiring perfect inner alignment first.

Relational-layer: Direct examination of the specific relationships involved. Whose imagined response is most limiting you? Is that response actually likely? Is their approval required?

Using the Counter-Intention Detection Framework at the Narrative Layer

At the Narrative layer specifically, the counter-intention approach is one of the most effective tools. Complete this sentence about your marketing: “I want to show up magnetically and consistently in my marketing, BUT…”

Write everything that follows “but” without filtering. These are your narrative-level counter-intentions. They’re usually specific, not generic: “But my old colleagues will think I’ve gone off the deep end.” “But what if people I respect disagree publicly.” “But I tried this two years ago and got no response.”

Each item that follows “but” is a specific narrative to examine. Not fight — examine. Where did it come from? What experience produced it? What is it protecting?

The GPS+I cycle applied to this process gives it structure: goal (consistent magnetic presence), problem (identify the primary block layer), solutions (layer-matched interventions), integration (maintain through resistance until the layer shifts).

A Note on Multiple Layers

For practitioners with ACE backgrounds, marketing blocks frequently span multiple layers simultaneously: a somatic response (body-level anxiety around visibility) grounded in a relational pattern (early experiences where being seen had consequences) expressing through a narrative (it’s safer to stay small). Working one layer in isolation produces partial results. The fuller work addresses all present layers — not necessarily simultaneously, but with awareness that the layers are connected.

Magnetic marketing as an integrated practice means being willing to follow the thread wherever it goes, rather than assuming the block is exactly where it appears on the surface.

The 6-Layer Block Model is one of the core frameworks in the Abundance GPS Skool community, applied to money, identity, relationships, and visibility. If you want to work this model with real support and a community of practitioners doing the same, you’re welcome at https://www.skool.com/miraclesforme/about.